Fintech
Mendel
Mendel: A Strategic Rebranding in Financial Technology
Brand Identity
Logo Development
About the client
Inspired by the enigmatic allure of ravens and the sharp precision of technology, this project explores the balance between dark, sleek visuals and user-centric design.®
Best Rated Portfolio Around Everywhere
The Outcomes
With the visual identity we created for Mendel, the company successfully raised $35 million in 2021 and $60 million in 2025. These funds, led by prominent investors like Infinity Ventures and Victory Park Capital, are driving the expansion of Mendel's corporate expense management platform in Mexico, establishing Mendel as a crucial strategic partner for financial digitalization of major corporations in LATAM.
Enhanced Brand Perception: Successfully repositioned Mendel as a fintech leader through a strategic visual identity that we created. This enhanced branding has helped redefine Mendel's market presence and attract significant attention.
Platform Enhancement: The new visual identity contributed to an improved user interface and overall experience on Mendel’s digital platforms, aligning with their cutting-edge financial solutions.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
More Works
-
©2024
FAQ
01
Pre kick off
02
Discovery
03
Posicionamiento
04
Concepto
05
Identidad Visual
06
Diseño de Brandbook
07
Implementación y seguimiento
Fintech
Mendel
Mendel: A Strategic Rebranding in Financial Technology
Brand Identity
Logo Development
About the client
Inspired by the enigmatic allure of ravens and the sharp precision of technology, this project explores the balance between dark, sleek visuals and user-centric design.®
Best Rated Portfolio Around Everywhere
The Outcomes
With the visual identity we created for Mendel, the company successfully raised $35 million in 2021 and $60 million in 2025. These funds, led by prominent investors like Infinity Ventures and Victory Park Capital, are driving the expansion of Mendel's corporate expense management platform in Mexico, establishing Mendel as a crucial strategic partner for financial digitalization of major corporations in LATAM.
Enhanced Brand Perception: Successfully repositioned Mendel as a fintech leader through a strategic visual identity that we created. This enhanced branding has helped redefine Mendel's market presence and attract significant attention.
Platform Enhancement: The new visual identity contributed to an improved user interface and overall experience on Mendel’s digital platforms, aligning with their cutting-edge financial solutions.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
More Works
-
©2024
FAQ
01
Pre kick off
02
Discovery
03
Posicionamiento
04
Concepto
05
Identidad Visual
06
Diseño de Brandbook
07
Implementación y seguimiento
Fintech
Mendel
Mendel: A Strategic Rebranding in Financial Technology
Brand Identity
Logo Development
About the client
Inspired by the enigmatic allure of ravens and the sharp precision of technology, this project explores the balance between dark, sleek visuals and user-centric design.®
Best Rated Portfolio Around Everywhere
The Outcomes
With the visual identity we created for Mendel, the company successfully raised $35 million in 2021 and $60 million in 2025. These funds, led by prominent investors like Infinity Ventures and Victory Park Capital, are driving the expansion of Mendel's corporate expense management platform in Mexico, establishing Mendel as a crucial strategic partner for financial digitalization of major corporations in LATAM.
Enhanced Brand Perception: Successfully repositioned Mendel as a fintech leader through a strategic visual identity that we created. This enhanced branding has helped redefine Mendel's market presence and attract significant attention.
Platform Enhancement: The new visual identity contributed to an improved user interface and overall experience on Mendel’s digital platforms, aligning with their cutting-edge financial solutions.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
Problem
Balancing bold, eye-catching visuals with practical functionality required innovative thinking and a deep understanding of both form and function. Our goal was to craft an experience that not only captivates.
In today's competitive digital landscape, standing out with a compelling and high-performing portfolio is more challenging than ever. Many creatives, freelancers, and agencies struggle with outdated designs, slow load times, and poor user experiences that fail to captivate potential clients. A lack of visual hierarchy, inconsistent branding, and limited customization options often result in missed opportunities and lost conversions. That's where Raven Claw comes in. We understand the frustration of using generic templates that don’t reflect your unique style or skills. Our solution is built to provide a sleek, modern, and highly customizable portfolio experience that not only showcases your work in the best light but also enhances engagement and credibility. With seamless interactions, lightning-fast performance, and a bold design aesthetic, Raven Claw is designed to help you make a lasting impression and turn visitors into clients effortlessly.
More Works
©2024
FAQ
Pre kick off
Discovery
Posicionamiento
Concepto
Identidad Visual
Diseño de Brandbook
Implementación y seguimiento