
The first Early-Stage Branding Program
Winning Startups*
The Winning Startups Program is a 3-week intensive outcome designed to help you build a solid brand identity, create an investor-ready pitch deck or develop a strategy that truly sets you apart from the competition.
Building brands that get results
81% of consumers must be able to trust the brand before buying from it.
81% of consumers must be able to trust the brand before buying from it.
— Edelman Trust Barometer
— Edelman Trust Barometer
The Problem
The Problem
The Problem
If any of these scenarios resonate with you, you’re exactly where you need to be.
Brand Market Fit
You're validating your product with some initial users yet finding it hard to differentiate yourself in a crowded market...
Looking for investment
You have a compelling idea and are seeking investors but feel that your current presentations don’t fully showcase your startup’s potential...
Seeking to speed things up
You're considering applying to an accelerator but are unsure if your brand identity is polished enough to stand out...
Founder Alignment
You and your co-founder are struggling to define and communicate each other’s unique strengths effectively...
Putting effort where you shouldn't
If you've been relying on a basic PowerPoint deck that fails to convey the true essence of your business or generate excitement among potential investors...
Benefits
Benefits
Benefits
In just three weeks, we'll help you.
Our Winning Startups Program equips seed and early-stage startups with the tools to stand out.
Make Your Brand Stand Out, Don’t Get Ignored
BRAND CORE
Transform your values and vision into a distinct brand identity that truly stands out. Create a unique visual and verbal language that resonates deeply with your target audience.
Make Your Brand Stand Out, Don’t Get Ignored
BRAND CORE
Transform your values and vision into a distinct brand identity that truly stands out. Create a unique visual and verbal language that resonates deeply with your target audience.
Make Your Brand Stand Out, Don’t Get Ignored
BRAND CORE
Transform your values and vision into a distinct brand identity that truly stands out. Create a unique visual and verbal language that resonates deeply with your target audience.
Save Time & Money with a Consistent, Scalable Brand System
SAVE MONEY
Develop a cohesive, professional logo and comprehensive style guide to ensure consistency across all branding materials. This foundation enhances brand recognition and builds trust.
Save Time & Money with a Consistent, Scalable Brand System
SAVE MONEY
Develop a cohesive, professional logo and comprehensive style guide to ensure consistency across all branding materials. This foundation enhances brand recognition and builds trust.
Save Time & Money with a Consistent, Scalable Brand System
SAVE MONEY
Develop a cohesive, professional logo and comprehensive style guide to ensure consistency across all branding materials. This foundation enhances brand recognition and builds trust.
Pitch with Confidence and a Story Investors Believe In
SELL
Assemble a powerful pitch deck to capture potential investors' and partners' interest, highlighting your startup’s market potential, business model, and financial projections in a compelling narrative.
Pitch with Confidence and a Story Investors Believe In
SELL
Assemble a powerful pitch deck to capture potential investors' and partners' interest, highlighting your startup’s market potential, business model, and financial projections in a compelling narrative.
Pitch with Confidence and a Story Investors Believe In
SELL
Assemble a powerful pitch deck to capture potential investors' and partners' interest, highlighting your startup’s market potential, business model, and financial projections in a compelling narrative.
Build a Digital Presence That Drives Real Results
PRESENCE
Craft a unified social media presence with our Social Media Branding Kit. We design visually compelling and cohesive social media assets that align with your brand's identity, enhancing your online visibility and engagement across platforms.
Build a Digital Presence That Drives Real Results
PRESENCE
Craft a unified social media presence with our Social Media Branding Kit. We design visually compelling and cohesive social media assets that align with your brand's identity, enhancing your online visibility and engagement across platforms.
Build a Digital Presence That Drives Real Results
PRESENCE
Craft a unified social media presence with our Social Media Branding Kit. We design visually compelling and cohesive social media assets that align with your brand's identity, enhancing your online visibility and engagement across platforms.
Stop Losing Leads, Turn Your Landing Page into a Conversion Machine
CONVERT
Craft a landing page that not only looks great but effectively converts visitors into leads or customers. Optimize for user experience to drive action and showcase your value.
Stop Losing Leads, Turn Your Landing Page into a Conversion Machine
CONVERT
Craft a landing page that not only looks great but effectively converts visitors into leads or customers. Optimize for user experience to drive action and showcase your value.
Stop Losing Leads, Turn Your Landing Page into a Conversion Machine
CONVERT
Craft a landing page that not only looks great but effectively converts visitors into leads or customers. Optimize for user experience to drive action and showcase your value.
Good Branding Is Good Business
90% of startups fail within the first three years. One of the reasons is poor brand image.
Startup Genome – The State of the Global Startup Economy
90% of startups fail within the first three years. One of the reasons is poor brand image.
Startup Genome – The State of the Global Startup Economy
90% of startups fail within the first three years. One of the reasons is poor brand image.
Startup Genome – The State of the Global Startup Economy
Strong brands consistently command prices up to twice those of weaker competitors.
Think with Google, 2025
Strong brands consistently command prices up to twice those of weaker competitors.
Think with Google, 2025
Strong brands consistently command prices up to twice those of weaker competitors.
Think with Google, 2025
Businesses with strong brands can charge up to 20% more for the same product.
Circle Research – B2B Branding Report
Businesses with strong brands can charge up to 20% more for the same product.
Circle Research – B2B Branding Report
Businesses with strong brands can charge up to 20% more for the same product.
Circle Research – B2B Branding Report
Intangibles now make up 90% of the S&P 500’s value (a 9 : 1 ratio over physical assets). Branding is one of those intangibles.
Ocean Tomo
Intangibles now make up 90% of the S&P 500’s value (a 9 : 1 ratio over physical assets). Branding is one of those intangibles.
Ocean Tomo
Intangibles now make up 90% of the S&P 500’s value (a 9 : 1 ratio over physical assets). Branding is one of those intangibles.
Ocean Tomo
VC's that trust the companies We have worked with
















Startups from Our Branding Program who Shine on the Global Stage
How it Works
How it Works
How it Works
How it Works
The Method
Initial Kick Off
We start with an in-depth kickoff meeting to understand your vision and goals. This session sets the stage for the entire program, ensuring we align our efforts with your startup's specific needs.
01
Initial Kick Off
We start with an in-depth kickoff meeting to understand your vision and goals. This session sets the stage for the entire program, ensuring we align our efforts with your startup's specific needs.
1
Initial Kick Off
We start with an in-depth kickoff meeting to understand your vision and goals. This session sets the stage for the entire program, ensuring we align our efforts with your startup's specific needs.
01
Initial Kick Off
We start with an in-depth kickoff meeting to understand your vision and goals. This session sets the stage for the entire program, ensuring we align our efforts with your startup's specific needs.
01
Explore your Brand Personality
Next, we help you define a compelling brand personality. This includes selecting the right visuals, crafting a memorable logo, and establishing a consistent color palette that resonates with your target audience.
02
Explore your Brand Personality
Next, we help you define a compelling brand personality. This includes selecting the right visuals, crafting a memorable logo, and establishing a consistent color palette that resonates with your target audience.
02
Short summary of step two
Next, we help you define a compelling brand personality. This includes selecting the right visuals, crafting a memorable logo, and establishing a consistent color palette that resonates with your target audience.
02
Explore your Brand Personality
Next, we help you define a compelling brand personality. This includes selecting the right visuals, crafting a memorable logo, and establishing a consistent color palette that resonates with your target audience.
02
Develop your Marketing Assets
We then focus on creating key marketing assets, including a high-converting landing page and a compelling pitch deck. These tools are designed to effectively communicate your value proposition and engage potential investors and customers.
03
Develop your Marketing Assets
We then focus on creating key marketing assets, including a high-converting landing page and a compelling pitch deck. These tools are designed to effectively communicate your value proposition and engage potential investors and customers.
03
Develop Your Marketing Assets
We then focus on creating key marketing assets, including a high-converting landing page and a compelling pitch deck. These tools are designed to effectively communicate your value proposition and engage potential investors and customers.
03
Develop your Marketing Assets
We then focus on creating key marketing assets, including a high-converting landing page and a compelling pitch deck. These tools are designed to effectively communicate your value proposition and engage potential investors and customers.
03
Launch and Market
Finally, we prepare you for launch. This step includes final adjustments to your marketing materials to maximize visibility and impact. We ensure you’re ready to make a powerful entrance into the market.
04
Launch and Market
Finally, we prepare you for launch. This step includes final adjustments to your marketing materials to maximize visibility and impact. We ensure you’re ready to make a powerful entrance into the market.
04
Launch and Market
Finally, we prepare you for launch. This step includes final adjustments to your marketing materials and strategies to maximize visibility and impact. We ensure you’re ready to make a powerful entrance into the market.
04
Launch and Market
Finally, we prepare you for launch. This step includes final adjustments to your marketing materials to maximize visibility and impact. We ensure you’re ready to make a powerful entrance into the market.
04
Testimonials from customers who have succeeded with us
Testimonials from customers who have succeeded with us

"I am extremely pleased with the rebranding process. The visual concepts were not only aligned perfectly with our vision but also brought fresh, creative insights that truly encapsulated the essence of Numia."
Gustavo Lauria
CEO & Co Founder
Numia

"I am extremely pleased with the rebranding process. The visual concepts were not only aligned perfectly with our vision but also brought fresh, creative insights that truly encapsulated the essence of Numia."
Gustavo Lauria
CEO & Co Founder
Numia

"I am extremely pleased with the rebranding process. The visual concepts were not only aligned perfectly with our vision but also brought fresh, creative insights that truly encapsulated the essence of Numia."
Gustavo Lauria
CEO & Co Founder
Numia

"I am extremely pleased with the rebranding process. The visual concepts were not only aligned perfectly with our vision but also brought fresh, creative insights that truly encapsulated the essence of Numia."
Gustavo Lauria
CEO & Co Founder
Numia

"I've never worked with a design team that moves as fast as Lupa. This is so essential to us as a startup that experiences changes frequently. I'm consistently impressed by the team's ability to deliver quality products within a short deadline."
Lindsay Hanzlik
Head of Marketing
Emilabs

"I've never worked with a design team that moves as fast as Lupa. This is so essential to us as a startup that experiences changes frequently. I'm consistently impressed by the team's ability to deliver quality products within a short deadline."
Lindsay Hanzlik
Head of Marketing
Emilabs

"I've never worked with a design team that moves as fast as Lupa. This is so essential to us as a startup that experiences changes frequently. I'm consistently impressed by the team's ability to deliver quality products within a short deadline."
Lindsay Hanzlik
Head of Marketing
Emilabs

"I've never worked with a design team that moves as fast as Lupa. This is so essential to us as a startup that experiences changes frequently. I'm consistently impressed by the team's ability to deliver quality products within a short deadline."
Lindsay Hanzlik
Head of Marketing
Emilabs

"What I most appreciate about Lupa Studio in this project is their ability to moderate, interpret, and materialize a multitude of disorganized ideas with many voices speaking at once."
Sebastian Hochbaum
CEO
El Observador

"What I most appreciate about Lupa Studio in this project is their ability to moderate, interpret, and materialize a multitude of disorganized ideas with many voices speaking at once."
Sebastian Hochbaum
CEO
El Observador

"What I most appreciate about Lupa Studio in this project is their ability to moderate, interpret, and materialize a multitude of disorganized ideas with many voices speaking at once."
Sebastian Hochbaum
CEO
El Observador

"What I most appreciate about Lupa Studio in this project is their ability to moderate, interpret, and materialize a multitude of disorganized ideas with many voices speaking at once."
Sebastian Hochbaum
CEO
El Observador

"I like how quickly your team adapted to our brand and communication. Communication is very good. You are also very good at receiving feedback and applying it to the projects."
Yisus Elias
Brand Manager
Sofía Salud

"I like how quickly your team adapted to our brand and communication. Communication is very good. You are also very good at receiving feedback and applying it to the projects."
Yisus Elias
Brand Manager
Sofía Salud

"I like how quickly your team adapted to our brand and communication. Communication is very good. You are also very good at receiving feedback and applying it to the projects."
Yisus Elias
Brand Manager
Sofía Salud

"I like how quickly your team adapted to our brand and communication. Communication is very good. You are also very good at receiving feedback and applying it to the projects."
Yisus Elias
Brand Manager
Sofía Salud

"You've blown us away with every design you've done for us! Thank you again for all your hard work, it really paid off!”
Kevin Lance
VP of Operations & Co-Founder
Cary Health

"You've blown us away with every design you've done for us! Thank you again for all your hard work, it really paid off!”
Kevin Lance
VP of Operations & Co-Founder
Cary Health

"You've blown us away with every design you've done for us! Thank you again for all your hard work, it really paid off!”
Kevin Lance
VP of Operations & Co-Founder
Cary Health

"You've blown us away with every design you've done for us! Thank you again for all your hard work, it really paid off!”
Kevin Lance
VP of Operations & Co-Founder
Cary Health

"What I value most about your team is the trust you convey along with the effectiveness in each request.”
Javier Marrero
Project Manager
Mindset

"What I value most about your team is the trust you convey along with the effectiveness in each request.”
Javier Marrero
Project Manager
Mindset

"What I value most about your team is the trust you convey along with the effectiveness in each request.”
Javier Marrero
Project Manager
Mindset

"What I value most about your team is the trust you convey along with the effectiveness in each request.”
Javier Marrero
Project Manager
Mindset
FAQs
FAQs
FAQs
FAQs
Who is the Winning Startups Program for?
Who is the Winning Startups Program for?
Who is the Winning Startups Program for?
Who is the Winning Startups Program for?
Why did we create this program?
Why did we create this program?
Why did we create this program?
Why did we create this program?
What does the program include?
What does the program include?
What does the program include?
What does the program include?
How long does the program last?
How long does the program last?
How long does the program last?
How long does the program last?
What is the cost of the program?
What is the cost of the program?
What is the cost of the program?
What is the cost of the program?
Do I need to have a fully developed product or business plan to join?
Do I need to have a fully developed product or business plan to join?
Do I need to have a fully developed product or business plan to join?
Do I need to have a fully developed product or business plan to join?
How is this program different from other startup accelerators or incubators?
How is this program different from other startup accelerators or incubators?
How is this program different from other startup accelerators or incubators?
How is this program different from other startup accelerators or incubators?
What if I need more support after the program ends?
What if I need more support after the program ends?
What if I need more support after the program ends?
What if I need more support after the program ends?